After an initial consultation and an opportunity to understand the service or product and target group, I then work with the client to develop a tailored-made module which aims to extract optimum feedback, opinions and data from the focus group participants.

 

Once candidates have been selected and a suitable venue chosen, I introduce and host the session, encouraging open dialogue, whilst remaining focused and neutral.

 

Dependent on the facilities available, sessions can be observed and/or recorded for later analysis. I can also be guided to draw out specific issues in 'real time' via an audio link to the client in the gallery. 



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